Latest Posts

SPM Progress Report – JANUARY 2022

Throughout my career, I have worked with brands of all sizes—from the largest auto manufacturers in the world to a bespoke clothing company in Tupelo, Mississippi. I helped them both engage new audiences. What both of those brands have in common is that they built a loyal customer base by consistently delivering high-quality merchandise over… View Article

SPM Performance Products

Normally for me during this time of year I sit back and reflect on the journey that I have accomplished over the previous 12 months. I dream about what the future might have in store for me, what opportunities are out there. Once I figure it out,  I develop a plan for what needs to… View Article

Book Club – 2021 Edition

2021 was an interesting year, with its share of ups and downs. I had the opportunity to work for a great organization headquartered just outside Atlanta, Georgia. The office was 300 miles from my house in Charlotte, so this meant that my weekly commute took over four hours each way—and that allowed for me to… View Article